Monday to Friday: 9 a.m. to 11 a.m. and 4:30 p.m. to 6:30 p.m. | Wednesday: Closed | Saturday: 9 a.m. to 11:30 a.m. · Contact ·022 757 28 15 · info@curiades.ch
Geneva, land of talent… and wine
The same terroir, the same requirements
At the heart of our estate, a natural bond has formed between two worlds that share much more than meets the eye: wine and football, gesture and effort, patience and passion. It is in this context that Servette FC chose the Curiades as the setting for a campaign that celebrates the Geneva region and those who bring it to life. A day of filming, without artifice, simply anchored in the reality of the place. A wonderful opportunity to demonstrate that Geneva cultivates excellence, in every sense of the word.
Just as a winegrower prunes his vines, a coach shapes his players. At Les Curiades, we believe in the strength of roots, the value of time, and respect for gestures. Servette FC's campaign, entitled "Geneva, Land of Talent," tells this story in its own way: that of sport, transmission, and collective emotion. We were pleased to welcome this vision into the estate. Our vines, our cellar, and our daily lives have become the images of a message we wholeheartedly share.
A presence that makes sense
This spotlight on Domaine des Curiades in the “Geneva, land of talent” campaign is no coincidence — it’s the natural echo of a shared vision. When the Servette FC team set up their cameras among our vineyard rows and in our cellar, it wasn’t to create a backdrop — it was to reflect the truth of our place, where everything begins with authenticity, precision, and the time we take.
Nothing was staged. We simply opened our doors, driven by the belief that our values — respect for the craft, high standards, and patience — deeply resonate with those expressed in the video. On a football field, just like in a vineyard, every detail matters, every moment carries meaning. This presence isn’t a commercial ploy or a marketing tool. It’s the expression of something self-evident: that Geneva, across all its fields of excellence, moves to the same rhythm.
The Servette FC jersey, featured prominently in the video, goes beyond its functional role — it becomes a visual emblem of the territory, a strong symbol of belonging. It belongs here because it clearly states that local excellence, the spirit of transmission, and Geneva pride also run through its terroir. We’re proud that the video begins with us, because just like with a great vintage, its story begins with the care given to every leaf, every grape variety, every gesture.
Home Jersey 25-26
Discover the new Servette FC home jersey for the 2025-2026 season!
More than just a jersey — it’s a statement of identity. Servette FC pays tribute to Geneva, a land of excellence and passion, through a unique piece that celebrates the talents of yesterday and today.
Designed as a nod to the artisans, winemakers, and athletes who make the canton shine, this jersey blends garnet elegance, modernity, and craftsmanship. It embodies the quality and team spirit that are the hallmarks of Geneva’s strength.